The long-rumored next-gen Apple iMac with an M3 chip is finally on the horizon. According to reputed analyst Mark Gurman, Apple is preparing to launch M3-powered iMacs in October, alongside M3 refreshes of the 13-inch MacBook Air and MacBook Pro. Let's find out more.

M3 iMac Rumors Roundup:

While the upcoming is finally getting a chip upgrade, it seems that there won’t be many changes to iMac's design. That’s necessarily not a bad thing though because current 24-inch iMacs sport a refined look and like the saying goes, "if it ain’t broke, don’t fix it." As such, the Apple M3 iMac will come in Green, Yellow, Orange, Pink, Purple, Blue, and Silver color options. Apple might throw in a new colorway or two as they often do for products that don't see much change externally. [caption id="attachment_101278" align="alignnone" width="768"] M1 iMac (2021)[/caption]

Anyway, the upcoming iMacs will be among the first devices to be powered by the 3nm M3 Apple silicon. So it should bring a noticeable boost in performance. Early rumors suggested a larger 32-inch iMac this time but according to Gurman, that won’t show up until late 2024. Alongside the new iMac, 13-inch MacBooks Air and MacBook Pro will also be getting the M3 treatment. 

Launch date?

Although previous reports 1653646286665687042 target="_blank" rel="noopener">suggested that next-gen iMac with an M3 chip isn't happening due to the low yield of TSMC's 3nm process, Mark Gurman’s latest newsletter — Power On — suggests otherwise. 

“Now that Apple has gotten the 15-inch MacBook Air and new M2 Ultra-based Macs out the door, the October launch could feature the first Macs with M3 chips. October is too early for new high-end MacBook Pros or desktops, so the first beneficiaries of the new chip should be the next iMac, 13-inch MacBook Air and 13-inch MacBook Pro.”

Regardless of whether it's late 2023 or early 2024, one thing's for sure — we're finally getting a new iMac after 2 long years. Though it won't have the biggest of changes, a new chip should be incentive enough for the interested to flock around the M3-powered Apple iMac.

Oh, and one last thing. New iPads usually launch in September – October too, but there’s no sign of an M3 iPad in sight this time. Gurman instead suggests major upgrades to the iPad lineup next year with M3-powered OLED iPad Pros and a more powerful iPad Air.

• Meanwhile, check our M2 MacBook Air (2022) review